Sales and Distribution Management

Part I: Basics of Sales Management: Sales Management Strategy/Personal
Selling/Sales Organisation/Recruitment and Selection; Part II: New
Techniques of Sales Management: Sales Management Information System
and Sales Training/Relationship Marketings/Internet as an Emerging
Selling Technique; Part III: Sales Promotion Management: Sales Display
and Sales Promotion/Sales Promotions Strategies/Sales Promotion Budget
and Evaluation; Part IV: Basics of the Distribution System: DistributionSystem/Distribution Costs, Control and Customer Service/Selection of
Channels/Selecting a Suitable Channel Partner; Part V: Physical Distribution
Management: Logistics for Customer Satisfaction/Physical Distribution
Management – Transportation and Warehousing; Part VI: New Techniques
of Managing Distribution: Retail Management/Merchandise Techniques/
Retail Selling/Distribution of Services …………..